brain fitness newsletter
Left Brain meet Right Brain!
Warning!!!
Start thinking now how you are going to fit into this new way of doing business.
Business is changing. How? There will be a shift in the upcoming months that if our young people do not understand, if they do not get a handle on what is soon to come they will fall even further behind. The marketplace has changed since 2008-2009. Now customers and clients want purpose and meaning. They want quality, beauty, less fuss but excellence. For example, design and accounting will work hand in hand. Storytelling and empathy will be health care workers way of dealing with patients. Notice once boring store products, now suddenly they look wonderful in design and shape, convincing a consumer to buy the product although they never used or cared about the product before. Why is this happening, and why now? Look at all the beautifully package items in the stores and online. What abundance we have! Yet, the marketplace is still not satisfied. Look at all the choices we have to decorate our homes and offices. Look how people are going to church, mosques and synagogues in record number. People want simplistic, sophisticated, beautiful designed products and services. They want to know what is their purpose on Earth, or why do they exist? The stage of business is changing and our teens and young adults need to know how to incorporate their career aspirations to accommodate the new changes.
Now the L-brain side (accounting, engineering, computer science for example) is working with R-brain side (designer, artist, orator, decorator for example) and if a teen can not adapt to this type of thinking concerning the marketplace they will be lost and broke.
Here are a few examples:
There was a time when you needed to go to a lawyer’s office to get certain forms. Now you can get forms over the Internet ranging from wills to Incorporating your business from people who are not even lawyers. I would guess this is taking away from a lawyer bottom line, wouldn’t you say? So now the R-brain has to think of something so the lawyer can make a living he was accustomed to in the 90′s. Why not design a website that not only houses forms a person can purchase 24 hours a day but also offer advice for people who need a lawyer’s opinion. If they are satisfied with the answer, guess what they will keep giving you money every time a problem arises, 24 hours a day. The website is easy to navigate and pleasing to the eyes and the lawyer genuinely seems to be reaching out to the consumer.
Customer service is huge right now in business. Companies like Wachovia, Zappos and Southwest Airlines have been known for excellent customer service. Now customer service is the number one priority for every single company in business right now. Why? Consumers have too many choices to be treated like a doormat. If you can not take care of them not only will they take the business elsewhere but they will tell everyone about it on the Internet and offline. A business can soon tank afterwards. But hasn’t this concept been the same throughout time? Yes, it has but businesses gave you a refund or gave you a credit for next time and that pretty much took care of it. You were satisfied and continue giving your money to the company. But now consumers want more than a refund or credit. They want a genuine apology. They want empathy. They want to know you care about them and will do anything to keep them. Have you notice some companies send you birthday cards, a customer service representative will call you just to see how you are doing and then will tell you about the latest hottest thing happening in the business. The marketplace is changing and our teens and young adults have the right to know how and what to do.
The Law of Attraction has become very huge. Spirituality has become huge. People are tired of phoniness. They want to be transparent. They want to do business with people who are transparent as well. Why do you think yoga classes, chanting, online church meetings, bible studies are growing at record numbers? People are wondering why are they here on Earth, what is their purpose in life, why do they have money, car, career, marriage, children but feel so empty and unhappy? We have had abundance, we have conquered so much, invented so much and now these things are just not enough. Look at how many people were online with Oprah’s classroom talking about spirituality. The consumer wants to see a little of this in the marketplace. Whatever your business or career will be in the future take notice include the spiritual, the design and the beauty side of business.
Denise L. Jackson- Student Success Life Coach, “We fight for a student success.” 704-910-2250 info@illyonaire.com or deniseljackson@illyonaire.com Interested in becoming an illyonaire or just sign up for our free newsletter visit us at http://www.illyonaire.com. You could also win a free tee shirt!
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